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It truly is a sweltering Might afternoon in Hong Kong. In Tsim Sha Tsui, going through the city's iconic skyline, a Russian pair poses -- a slender female with impeccable design drags her boyfriend by the hand towards the skyscrapers throughout the harbor. Nearby, a hoard of journalists requires their personal photographs of this couple using photos. It's all for a best Instagram shot. This is the few driving, or in entrance of, the "Follow Me To" venture. The photos of Natalia Zakharova top her photographer boyfriend, Murad Osmann, toward unique, picturesque spots around the globe took off last yr, and Osmann's Instagram account now has much more than one.one million followers. All the images are taken in the very same fashion: from Murad's perspective displaying just his extended arm and Natalia's back again in opposition to lovely backdrops. The task started unintentionally in 2011 during a vacation in Barcelona when Natalia received disappointed with snap-content Murad, who was pre-occupied having images of the town. "This is just a passion," suggests Natalia. "We are not thinking about becoming famous at all." Osmann and Zakharova consider their creativity to Hong Kong. Will Russia comply with them? Now, the Hong Kong Tourism Board has commissioned the pair to entice much more Russian visitors to the metropolis. Out of the 54 million vacationer arrivals in Hong Kong previous 12 months, 223,664 arrived from Russia. That is a 20% boost from 2012. Russians commit much more than any other visitors (HK$9,258 ($1,one hundred ninety) for every particular person, on average), including those from Mainland China (HK$8,937), according to the Hong Kong Tourism Boar 信箱服務. The pair have taken their signature images at some of Hong Kong's prime tourist places -- these kinds of as the Choi Hung Estate -- as component of the Tourism Board's social media campaign. The first two photographs were revealed in excess of the very last 7 days and the relaxation will be launched one particular by one particular foremost up to winter, a essential journey season for Russians, clarifies a HK Tourism Board spokesperson. Equally Zakharova and Osmann have working day jobs back in Moscow -- she's a journalist and he is a film director -- that they try out to juggle with this constantly increasing venture. "It is actually difficult to equilibrium our employment and all the travel," says Murad. "We plan in advance -- we converse to the local photographers and communities for tips. Then we have to consider weekends out. "We have to get up to 20 attire with us [for Natalia] to see what looks ideal and all the products. It is not an straightforward task -- it's not a getaway." In future we can anticipate to see brief journey online video guides from the few, comprising powering-the-scenes footage of the generation of every graphic as well as walking viewers by way of each and every destination's background and lifestyle. "It's not a professional project," suggests Natalia. "Each and every town, every single country has its very own exclusive character. We love all of the areas.文件倉